Business as Usual is Over: We Need New Rules for Entrepreneurs
I just posted this on my blog, but wanted our customer community to know how I feel about Business as Usual so I'm reposting it here as we've consistently shared our values and what we're all about before. Since Jan. 2008, I have sought to steer our ship according to a different set of rules and values.
I just posted this on my blog, but wanted our customer community to know how I feel about Business as Usual so I’m reposting it here as we’ve consistently shared our values and what we’re all about before. Since Jan. 2008, I have sought to steer our ship according to a different set of rules and values. We’re not perfect by any means, but we seek to live these in our work.Â
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I’m pretty fed up with the current playbook for entrepreneurs.
Somehow we’ve gotten into this rut of a jacked up mindset that the key to success is to bulldoze people to get what we really want. We put profits over people. We make decisions that help us get where we want, at the increasing expense of those who got us here.
This is business as usual for us, entrepreneurs, and I’m tired of it. It’s such a waste of what I believe is a noble occupation and a higher calling.
We use the “It’s not personal, just business.” quote way too often as justification for it all. (Business is always personal, by the way.)
It’s a self-centered, self-focused, self-obsessed, supremely disastrous way of doing business.
And it’s time all of that stopped.
We need to burn the current playbook. We need a reorientation to what entrepreneurship should be about. (Hint: It’s about people and purpose plus profit … making meaning while making money).
We need to return to (or maybe start) the value-based entrepreneurship … one that puts people first, that’s about character, empathy, service and integrity and most of all, focusing on making the world a better place.
So I’ve been working on a new playbook and new set of rules for entrepreneurs that I’m rolling out for the first time here. My purpose, mission and aim is to change the way we think and act as entrepreneurs. That we have a set of principles, finally, to guide us, to be measured by and to help correct us when we’ve went AWOL from them.
And I think it starts with these principles:
- Do right
- Do good
- Care
- Be genuine and authentic
- Be open and honest
- Serve others
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